Maserati x Fullpath

Fullpath’s enhanced CDP is Maserati Co-op Program (MCP) certified!

Activate your Maserati dealership’s first-party data to create exceptional shopping experiences with Fullpath’s enhanced CDP.

CDP

Unify every data source in play at the dealership to create a clean, singular source of truth for all business decisions.

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Digital Advertising

Automatically generate and launch AI-powered search, social, display and P-MAX ads to optimize your digital advertising portfolio performance.

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Audience Activation

Use AI-powered, data-driven, personalized email marketing campaigns to intelligently engage your entire database at scale.

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VINs-Acceleration

Strategically drive hyper-relevant, shopper-quality traffic to your challenging VDPs with AI-powered, VIN-specific digital marketing campaigns.

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Website Engagement

Leverage powerful AI and an optional ChatGPT integration to offer a highly-personalized shopping experience for every dealership website visitor.

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Equity

Activate your equity data to engage shoppers with personalized marketing campaigns based on their equity status to drive repeat business.

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Optimize your digital marketing strategy.

Instantly automate hundreds of AI-powered search, social and display campaigns that are optimized cross-platform to drive leads for your Maserati dealership with Fullpath Digital Advertising.

Nurture every lead in your CRM at scale.

Turn cold leads into shoppers with hyper-targeted, personalized lead nurture campaigns to generate a new stream of revenue for your Maserati dealership with Fullpath Audience Activation.

Effortlessly drive traffic to at-risk VINs.

Strategically drive shopper quality traffic to your Maserati dealership’s challenging VDPs so you can get them seen and sold with Fullpath VINs-Acceleration.

Drive leads with personalized shopping experiences.

Automatically deploy non-disruptive website engagements driven by shopper intent to drive leads for your Maserati dealership with Fullpath Website Engagement.

Level up with next-gen AI-powered chat.

Provide instantaneous, dealership-specific answers in conversational tones to incoming questions on your Maserati dealership’s website with Fullpath ChatGPT.

Turn your equity data into sales opportunities.

Engage shoppers with targeted messages based on their equity status to bring them back into your Maserati dealership to make their next purchase with Fullpath Equity.

FAQs

Does Fullpath work with Maserati's Co-op Program?

Yes. Fullpath’s enhanced Customer Data Platform (CDP) is certified by the Maserati Co-op Program (MCP).

How does Fullpath's CDP improve my Maserati digital marketing ROI?

Fullpath enables Maserati dealers to activate their unified and clean dealership data using AI and machine learning to automatically execute efficient, effective, targeted digital ad campaigns at scale. Fullpath then monitors the digital ad campaigns 24/7, making cross-platform budget shifts to support performing ads to ensure you are getting the best ROI for every dollar spent on your Maserati dealership’s digital marketing.

Can Fullpath create Maserati digital marketing ads?

Yes. Fullpath uses powerful AI combined with your dealership data to instantly automate hundreds of smart Maserati ads for search, social, display, and PMAX campaigns.

How does Fullpath target ads for Maserati?

Fullpath unifies and cleans the Maserati dealership’s first-party data and leverages it to automate hyper-specific segmented audiences. Then, using AI, Fullpath executes smart, targeted campaigns for each audience to engage every shopper with what matters most to them. As an added bonus, because Fullpath integrates with your dealership’s inventory, specials and offers, Fullpath automatically utilizes that data in your campaigns, ensuring your ads are always directly and accurately reflecting your Maserati dealership’s offerings.

How does Fullpath personalize the Maserati customer experience?

Fullpath leverages your Maserati dealership’s unified data to personalize every marketing touchpoint on the customer journey based on the individual shopper’s most recent needs and interests, adjusting the content in real time to provide the most value possible with every engagement.

Our Story

Fullpath is dedicated to helping dealers build unforgettable customer experiences that create customers for life.

What started as a dream with a group of friends working out of a small Jerusalem apartment is now a growing tech company of top-tier engineers, data scientists, and world-class customer success managers dedicated to helping dealerships meet and surpass their sales goals every month.

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          We'll be in touch ASAP.

          Feel free to tell us more about you so we can personalize your demo.

            Solutions of interest: