AI-adoption in car dealerships deeply affects the way vehicles are bought and sold and will impact the future of the American economy. This report examines AI adoption in car dealerships, dealer sentiment towards AI tools, and future plans for AI adoption & spending.
of AI users saw a 20-30% increase in revenues.
see AI as a job enhancement tool.
expect an increase in AI budget for 2025.
Dealers who implemented AI have seen a positive Return on Investment (ROI) from their AI solutions over the last year suggesting that AI is driving substantial revenue growth for dealerships across varying levels of adoption.
While the fear of technology displacing humans from jobs has led to a delay in AI adoption in car dealerships, 72% of respondents strongly agree that AI enhances performance without replacing human employees.
The positive financial impact of AI implementation in dealerships is evidenced by the fact that 81% of respondents anticipate their dealership’s AI budget will increase in 2025 as compared to 2024.
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